421 | Transforming Fitness Passion Into Profit
In this episode, Chaz Wolfe engages with Brian Velez, a successful fitness entrepreneur, about his journey from athlete to business owner. They delve into the importance of physical and mental health in entrepreneurship, discussing the unique challenges and rewards of gym ownership. They also touch on business growth strategies, pricing, future planning, and the role of education in business.
Key Points
- Acquiring clients at a cost that allows their initial investment to fund the future acquisition of new clients can create a sustainable growth engine for a business.
- Raising prices can attract better, more committed clients, leading to a more successful and fulfilling business.
- Starting a business early, with the right skills and mindset, can provide the freedom to align one's career with their passions and create wealth without relying on luck.
We're thrilled to introduce Brian Velez, a visionary entrepreneur and the force behind Physical Culture. Graduating from Columbia at 31, Brian's journey is nothing short of extraordinary. A lifetime athlete and CrossFit competitor, he swiftly moved from investment banking to launching a health and performance gym. Despite a challenging start during the pandemic, Physical Culture is on track for explosive growth in 2024. Brian's dedication to individualized coaching and his partnership with the Gracie Jiu-Jitsu Franchise stand as testaments to his innovative spirit and commitment to excellence.
Notable Quotes:
“Courage turns into confidence and confidence turns into action.” - Chaz Wolfe
Books and Resources Recommended (Affiliate Links May Be Used):
Chaz’s Favorite Steak🥩 Place: https://peterluger.com/
The Almanack of Naval Ravikant: A Guide to Wealth and Happiness Kindle Edition by Eric Jorgenson: https://www.amazon.com/dp/B08FF8MTM6?linkCode=ssc&tag=onamzchazwolf-20&creativeASIN=B08FF8MTM6&asc_item-id=amzn1.ideas.300QACPW0EMZ5&ref_=aip_sf_list_spv_ons_mixed_d_asin.
Gathering The Kings Full Library of recommendations:https://www.amazon.com/shop/gatheringthekings/list/
Let’s Connect!
Brian Velez: Website: https://opexbrooklyn.com/ Facebook: https://www.facebook.com/opexbrooklyn/ Instagram: https://www.instagram.com/opexbrooklyn/ LinkedIn: https://www.linkedin.com/company/opexbrooklyn/about/ LinkedIn: https://www.linkedin.com/in/briannvelez
Chaz Wolfe (Host):
Linktree: https://linktr.ee/chazwolfe Website: www.gatheringthekings.com Facebook: https://www.facebook.com/chazwolfe/ Facebook: https://www.facebook.com/gatheringthekings Instagram: https://www.instagram.com/gatheringthekings LinkedIn: www.linkedin.com/in/chaz-wolfe-86767054/ Linkedin: https://www.linkedin.com/company/91415421/ TikTok: https://www.tiktok.com/@chazwolfe_kings Youtube: https://youtube.com/@gatheringthekings
For more information on Gathering The Kings Peer to Peer Mastermind Group: https://go.oncehub.com/TheExceptionalLife
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Transcript
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