402 | Dialing into Disaster
In this episode, Chaz Wolfe chats with entrepreneur Jim Swayne about his business journey, his mindset towards work, and his strategies in advertising. They delve into Jim's decision-making process, his views on networking, and the advice he'd give his younger self.
Key Points
- Starting a business from scratch allows for the creation of a company culture and environment free from legacy issues, fostering a focus on customer service, fair profit, and a fun atmosphere.
- Building a team of engaged and happy employees is crucial, as they are the direct touchpoint with customers, and their satisfaction and performance can significantly impact the company's success and image.
- A written business plan is essential for any entrepreneur, as it serves as a roadmap for the business's growth strategy and helps maintain discipline, even though flexibility to adapt is also necessary.
Meet Jim Swayne: not just a figurehead, but a titan in the pest control sector, having taken his venture, Safer Home Services, to the apex of 7-figure successes. From his stronghold in Florida with three branches to the franchise in Atlanta, Jim recently partnered with Belfor, the world's second-largest franchise platform, setting his sights on a breathtaking expansion of 100 more franchises in the imminent future.
In this electric discussion Chaz Wolfe gets Jim to spill the beans on the intricacies of entrepreneurial learning, the noble art of business-as-service, ensuring safety, and decoding the best marketing tactics to elevate your enterprise. Ready to unlock the roadmap to scaling your venture? Plug in and get ready to soar!
Notable Quotes
“We protect people, pets, property from dangerous pests that damage health, that damage property, and a quality standard of living.” - Jim Swayne
“It usually takes a pivotable moment, a letter, going broke a couple times, where it changes us.” - Chaz Wolfe (Host)
“It's what I'm designed to be.” - Chaz Wolfe (Host)
“You're gonna give up a whole lot of things before you're gonna allow rats and mice and bugs in your home.” - Jim Swayne
“It's all about communication and really genuinely caring for the people.” - Jim Swayne
“Design your company so that you create a culture of trust between you and your team members, between your team members and your customers, and create a culture of continuity.” - Jim Swayne
“We grew organically then geographically.” - Jim Swayne
“People look at me and, and think I own a pest control business, but what I really have is a talent acquisition and people development company. We just happen to work in the pest control industry.” - Jim Swayne
“Find all the unhappy people, sit down with them, find out if you can make them happy, and if you can't, let them go be unhappy somewhere else.” - Jim Swayne
“It's how we manage those moments of truth.” - Jim Swayne
Books and Resources Recommended:
Service America by Karl Albrecht: https://www.amazon.com/Service-America-Economy-Karl-Albrecht/dp/0071377220
Let’s Connect!
Jim Swayne: Website: https://saferhomeservices.com/ LinkedIn: https://www.linkedin.com/in/jimswayne/ Email: [email protected]
Chaz Wolfe (Host):
Linktree: https://linktr.ee/chazwolfe Website: www.gatheringthekings.com Facebook: https://www.facebook.com/chazwolfe/ Facebook: https://www.facebook.com/gatheringthekings Instagram: https://www.instagram.com/gatheringthekings LinkedIn: www.linkedin.com/in/chaz-wolfe-86767054/ Linkedin: https://www.linkedin.com/company/91415421/ TikTok: https://www.tiktok.com/@chazwolfe_kings Youtube: https://youtube.com/@gatheringthekings
For more information on Gathering The Kings Peer to Peer Mastermind Group: https://go.oncehub.com/TheExceptionalLife
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Transcript
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