453 | Small Business Video Content Marketing Made Simple

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Welcome to 'Gathering The Kings Podcast', your hub for elite entrepreneurs. Tackling the isolation business owners can experience at the top, we offer insights into mastering self, emotional intelligence, and resilience.

453 | Small Business Video Content Marketing Made Simple

E453 • Apr 29, 2024 • 48 mins

Host Chaz Wolfe welcomes Cam Beaudoin to the kings stage. In this episode, they discuss starting a business while balancing family life, transitioning from a side gig to your main focus, and the importance of video content. They dive into the world professional speaking, elevating brand presence, building client trust, and the importance of a demo reel. They also touch on reframing perspectives for success, defining your mission, changing money mindsets, and Cam's offered services.

Key Points

Video content is crucial for brands, with a 250% increase in consumption over the past five years, and incorporating accessibility features like captions can significantly enhance usability and reach.
Investing in a speaking business by treating it like a full-fledged enterprise and using tools like a speaker reel can help speakers establish trust, demonstrate expertise, and secure more speaking engagements.
Entrepreneurs, especially those starting a business with children, should clearly define their work-life boundaries, risk tolerance, and business goals to effectively balance family responsibilities with business growth.

Recommended Resources (Affiliate Links May Be Used):Gathering The Kings Full Library of recommendations: https://gatheringthekings.captivate.fm/gtklibrary-amazon

Let’s Connect!

Cam Beaudoin: https://www.youtube.com/@AcceleratedAccessibility https://www.linkedin.com/in/cambeaudoin/?originalSubdomain=ca https://www.instagram.com/thefrequentspeaker/

Chaz Wolfe (Host):

Linktree: https://linktr.ee/chazwolfe Website: www.gatheringthekings.com Facebook: https://www.facebook.com/chazwolfe/ Facebook: https://www.facebook.com/gatheringthekings Instagram: https://www.instagram.com/gatheringthekings/ LinkedIn: https://www.linkedin.com/in/chaz-wolfe-86767054/ Linkedin: https://www.linkedin.com/company/91415421/ TikTok: https://www.tiktok.com/@chazwolfe_kings Youtube: https://youtube.com/@gatheringthekings

For more information on Gathering The Kings Peer to Peer Mastermind Group: https://go.oncehub.com/TheExceptionalLife

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Speakers

Cam Beaudoin

Guest • 69%

Chaz Wolfe

Host • 31%

Chapters

0:00	Introduction
1:30	Challenges of starting a business when you have a family
2:22	Transition from side gig to main business, and the importance of video content
6:26	The structure and system of professional speaking and digital accessibility
10:13	Elevating brand presence through video content and tips for improvement
15:16	Building trust with clients and humanizing your business through video content
21:48	The importance of a demo reel in the speaking business and using it as a marketing tool
29:54	Reframing your perspective for success and balancing business with family life
35:00	Defining your mission, your "why", and aligning your actions with your desires
38:47	Changing mindset around money and investing in your speaking business
45:21	Services offered by Cam Beaudoin and crafting content that earns money

Transcript

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